Diono strengthens relationship with J M Bailey

by Jeremy 9. September 2015 09:29

Three years ago Diono UK appointed J M Bailey as creative marketing partner. The relationship progressed well with Diono USA now using advertisements that have been developed for the UK market. As well as designing all Diono retail and trade brochures, JM Bailey are also involved with promoting their shows and events, with the stand design for the  leading international trade fair for the baby and toddler outfitting, Kind & Jugend at Koln keeping us busy. 

During the three years we have worked with Diono, we have helped establish the brand take a bigger share of the all-important baby and children’s travel systems market. 

J M Bailey have evolved product names, promoted the ‘safety in style’ tag line, developed press advertising, as well as designing their show stands. 

Online brand presence has been considerably enhanced with some very cost effective Pay Per Click (PPC) programmes. 


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